Mission

To empower communities through sustainable energy and agricultural solutions, transforming waste into value, fostering economic growth, and advancing environmental stewardship across East Africa.

Vision

To be the leading catalyst for a sustainable future in East Africa, where empowered communities thrive with innovative energy and agricultural practices, driving a circular and eco-conscious economy.

Our Core Values

1. 🤝

Empowerment

At WICCARE, empowerment is at the heart of everything we do. We create economic opportunities by providing communities with access to affordable, sustainable energy, construction and agricultural products, boosting productivity and self-reliance. Through training and ongoing support, we equip farmers, businesses, and individuals with the tools and knowledge they need to thrive. Our commitment to empowerment extends further through partnerships with local NGOs and women's groups, fostering community-driven initiatives and entrepreneurship. By supporting local manufacturing and creating jobs, WICCARE drives economic growth and uplifts communities across East Africa.

2. ⚡

Energy

Energy is central to WICCARE’s mission to improve lives and protect our planet through sustainable energy solutions. We specialize in providing renewable, clean, and efficient energy alternatives, including biomass pellets, briquettes, and biomethane. These products are designed to reduce reliance on non-renewable resources and offer cost-effective alternatives to traditional fuels. Through innovation and a focus on local needs, we ensure our energy solutions are accessible, affordable, and impactful. By making energy cleaner and more efficient, WICCARE enhances the quality of life for households and businesses alike.

3. ♻️

Circularity

We are committed to transforming waste into value by turning agricultural and municipal waste streams into useful resources such as biochar, organic fertiliser and renewable biofuels. By embracing circular economy principles we reduce the burden on landfill, maximize resource efficiency and reduce greenhouse gas emissions significantly. This commitment not only supports environmental conservation but also helps reduce carbon footprints and create long-term solutions for sustainable development. At WICCARE, circularity is a promise to our planet and future generations.

WICCARE’s Culture

At WICCARE, our culture is more than words — it’s how we work, lead, and grow every day. These five values guide our actions and shape how we show up for each other, our partners, and the communities we serve.

1

Exellent Execution Over Excuse

  • We believe the best results come from rolling up our sleeves and getting things done — not explaining why they weren’t.
  • Even when conditions aren’t perfect, we still deliver — because impact can’t wait.
2

Professionalism

  • At WICCARE, professionalism isn’t about titles; it’s about respect, preparation, and integrity.
  • We show up ready — in how we work, speak, and carry ourselves.
3

Greater Together

  • We lean on each other, build together, and believe collaboration unlocks bigger change.
  • No one has all the answers — but together, we move faster, smarter, and further.
4

Ownership & Commitment

  • At WICCARE, commitment means sticking with it, even when it’s not easy.
  • Commitments are not just promises, but personal accountability to the people who rely on us.
  • We take initiative and follow through — our work is our responsibility.
5

Reliability & Initiative

  • You can count on us — not just to show up, but to lead where needed.
  • Being reliable isn’t about routine — it’s about stepping up consistently.

The only way to do great work is to love what you do.

— Steve Jobs